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Courtesy of Avery Akkineni

Avery Akkineni, president of Vayner3, is leading the mission to guide the world’s largest enterprises in navigating the next iteration of connected consumer behavior. In July 2021, Akkineni launched the VaynerX consultancy, Vayner3, alongside serial entrepreneur Gary Vaynerchuk. In less than twelve months, Akkineni successfully led the expansion of the consultancy to 50+ global digital innovation experts. Partnering with dozens of Fortune 500 corporations across industries, Vayner3 has successfully advised organizations on strategic initiatives, including Web3 program development, generative AI, and immersive digital experiences. A leader, mentor, and investor in pioneering Web3 projects and communities, Akkineni is also an active advisor for several tech platforms, serving on the Board of Advisors of OneOf and Tracer, on the Web3 Advisory Board for Salesforce, Meta Creative Council, in addition to being a founding BFF member. Before the launch of Vayner3, Avery spearheaded VaynerMedia’s expansion into the Asia-Pacific region, building a team of 150 people and opening VaynerMedia offices in Singapore, Bangkok, Tokyo, and Sydney, while being awarded as Marketing-Interactive’s 2021 Independent Agency of the Year (Gold) within two years. Additionally, Avery has been honored on the “Woman to Watch” by Campaign Asia, “Web3 Marketing Trailblazer” by Ad Age, on “NFT100” by NFTNow, and on “30 Under 30” by The Drum. Before VaynerX, Avery spent her early career at Google in Silicon Valley, while she now resides in Miami, Florida.